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eTrade uses supply chain and logistics solutions driven by AI to increase operational efficiency for its selling partner.

eTrade channelizes AI powered logistics and supply chain solutions to improve operational efficiency for its selller partners

eTrade uses supply chain and logistics solutions driven by AI to increase operational efficiency for its selling partner - Supply Chain Tribe by Celerity

The top e-commerce aggregator in India, eTrade, has been enabling its seller partners with supply chain and logistics powered by artificial intelligence. The business makes use of a number of technologically advanced supply chain technologies to allow its partners to provide 20,000 pin codes throughout India in as little as 24 to 48 hours. For its seller partners, these solutions have produced observable, long-term benefits.

The very competitive e-commerce market in India forces vendors to improve the efficiency of their supply chains while continuously raising customer expectations. Any miscalculation in the supply chain could result in merchants having less visibility into demand, either too little or too much inventory, and a poor customer experience. In order to assist sellers with SKU-level demand forecasts, eTrade has developed an AI-powered solution that examines a number of variables, including order volume, vendor lead time, and customer preferences. 70% of the time, partners may arrange their inventory with the help of the predictive analysis to guarantee a day's delivery speed. Furthermore, for improved decision-making and a healthy sell-through, seller partners can utilize eTrade-enabled inventory management solutions for SKU-level scenario planning.

Eventually, all of these adjustments will improve customer satisfaction and enable partners to grow efficiently. It takes months or even years for e-commerce aggregators and sellers to develop a strong brand identity and a devoted following. Keeping this brand value intact is their primary skill. However, in order to thrive in the cutthroat world of e-commerce, supply chain management must also be extremely effective. Most firms don't have these internal resources, but eTrade stands out for having an AI-powered forecasting, inventory management, and placement system that improves operational efficiency and decision-making. Because of this, our partners' businesses increase by 25–60% in a short period of time, according to eTrade Founder Anuj Bhatia.

eTrade is one of the top e-commerce aggregators in the market, having generated $2 billion in sales in FY 2023. The company supports 500 brands, including multinationals like Bosch, Karcher, Stanley Black & Decker, Phillips, Mars, and Royal Canine and Indian conglomerates like Godrej, Havells, Royal Enfield, Studds, and Drools. The company uses its most efficient supply chain, retail, distribution, and marketing techniques to aim to transform the e-commerce industry