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Fintech company's strategic move to help it improve its tech based services

BizeeBuy acquires a minority stake in Indifi Technologies

BizeeBuy acquires a minority stake in Indifi Technologies - Supply Chain Tribe by Celerity

The Gurugram-based fintech company's strategic investment would help it improve the tech-based services it provides to its clients, who are primarily small and medium-sized businesses.

Tuesday saw the announcement by the Accel-backed loan platform Indifi Technologies Pvt Ltd that it had paid an undisclosed sum for a minority investment in Intellifi Technologies Private Limited, the company behind BizeeBuy, a B2B service platform.

Additionally, BizeeBuy, a direct-to-consumer (D2C) brand service provider, will use the cash to create new products and broaden its market reach. The firm operates a software-as-a-service (SaaS) platform that assists enterprises with internal process controls, electronic procurement, inventory management, and vendor communication.